BRIKO | Cycling 26
Creative & Film Direction, filming and editing
DoP: Paolo Concari
Photographer: Francesco Bonato
Client: Briko
A fast-paced, visually driven editorial series designed for social platforms.
Where aesthetics and storytelling merge into a refined exercise in style, rather than a traditional concept, the project unfolds as a sequence of dynamic visual moments, each crafted to highlight the products’ aerodynamics, color, texture, and function through movement and composition.
Shot entirely within a single studio and produced in one day, the project features five distinct sets, each offering a unique visual identity while maintaining a cohesive narrative flow. The result is a sharp, immersive collection of content that elevates the products through rhythm, light, and detail.